LANDREFORM Carousel

LANDREFORM Carousel

In a vacant lot of downtown real estate in Berlin, eight BMWs drove around in a perfect circle roped together like a carousel, while “This Land Is Your Land” by Woody Guthrie is playing on their radios – remixed for an amusement ride sensation. Every couple rounds the drivers systematically stop to pick-up and drop-off spectators and riders. Just before dusk, a fire is lit inside the circle.

The project, which was part of the 5th Berlin Biennial and sponsored by BMW put the sponsorship and the spectators themselves on display in a lot destined for more high-end development.

Maybe the reverse of this—that is, rusting and broken down domestic cars being pushed in a circle on a vacant lot in the west-end, might be fun … or even more offensive.

[via vvork]